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« Pearson's Scardino: New educational publishing opportunities "across the board" | Main | Business models for online news - thesis/antithesis »

February 02, 2009


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In a more purely defensive vein, McGraw-Hill’s Glenn Goldberg noted how his division’s J.D. Power & Associates business unit had acquired Umbria Inc., a social media-specialized marketing intelligence provider, to buttress J.D. Powers’ annual syndicated surveys in an era of vastly-more democratized product ratings and real-time brand management.

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